Many competitors are slowly begining to become like Starbucks; by offering gourmet coffee. McDonald's wants IN! The company released little details to the press, but they want everyone to make sure that its no Starbucks. I think its a great move for McDonald's, being that they already have a strong reputation within the food industry. Competing with Starbucks may hurt them a little...but if they offer coffee at a more affordable price, people may realize that $4 moca mocas aren't cool anymore. McDonald's currently has a testing spot in Rochester, NY, titled, by no surprise, "McCafe". Catchy name... it'll be interesting to see how this turns out. Others like Dunkin' Donuts are attempting to jump into the Gourmet Latte bathtub, which is complete with Starbucks, Dunkin', all of those little guys like Seattle's Best and now the McCafe.
Saturday, August 19, 2006
Something's Brewing up at McDonald's
Many competitors are slowly begining to become like Starbucks; by offering gourmet coffee. McDonald's wants IN! The company released little details to the press, but they want everyone to make sure that its no Starbucks. I think its a great move for McDonald's, being that they already have a strong reputation within the food industry. Competing with Starbucks may hurt them a little...but if they offer coffee at a more affordable price, people may realize that $4 moca mocas aren't cool anymore. McDonald's currently has a testing spot in Rochester, NY, titled, by no surprise, "McCafe". Catchy name... it'll be interesting to see how this turns out. Others like Dunkin' Donuts are attempting to jump into the Gourmet Latte bathtub, which is complete with Starbucks, Dunkin', all of those little guys like Seattle's Best and now the McCafe.
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Hey. Ok, so about the banner; it takes a little detective work if you're like me and don't know much code. But, esentially what you do is, figure out the size your banner needs to be, and create it in publishing program and save it as a jpg. Next you post it on your blog as a picture. Once it's posted you click the picture and copy the web address that the picture was saved to. And now for the detective work, you need to go into your blog templete and locate where your banner is in the code, and you basically paste the link to your picture in the coding for your page. I wasn't sure it was possible when I began trying to figure it out, but after a couple hours of tial and error I was quite pleased with the results. I wish you luck.
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